Miss Universe in the Paris fashion standard mirror.
Miss Universe is an annual international beauty pageant that is run by the United States–based Miss Universe Organization. It is one of the most watched pageants in the world with an estimated audience of over 500 million viewers in over 190 territories.

The title “Miss Universe” was first used by the International Pageant of Pulchritude in 1926. This contest was held annually until 1935, when the Great Depression and other events preceding World War II led to its demise.

The current Miss Universe pageant was founded in 1952 by Pacific Knitting Mills, a California-based clothing company and manufacturer of Catalina Swimwear. The company was the sponsor of the Miss America pageant until 1951, when the winner, Yolande Betbeze, refused to pose for publicity pictures wearing one of their swimsuits. In 1952, Pacific Knitting Mills organized the Miss USA and Miss Universe pageants, co-sponsoring them for decades to follow.

The first Miss Universe Pageant was held in Long Beach, California in 1952. It was won by Armi Kuusela from Finland, who gave up her title, though not officially, to get married, shortly before her year was completed

The Miss Universe Organization is the organization that currently owns and runs the Miss Universe pageant. Until 2020, the organization also ran Miss USA and Miss Teen USA, until the licenses were purchased by Crystle Stewart.^[37][38]

Based in New York, the organization is owned by WME/IMG. The current president is Paula Shugart. The organization sells television rights to the pageants in other countries.